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Press Release: Crowd Cow, the Craft Meat Marketplace, Launches “Beef Tasting Flights”
By Joe Heitzeberg - Co-founder and CEO of Crowd Cow. I'm on Instagram at @jheitzeb.
Crowd Cow, the Craft Meat Marketplace, Launches “Beef Tasting Flights”
“Flights” allow customers to try a collection of delicious, small-batch cuts from multiple farms around the country
SEATTLE, WA – May 24, 2018 – Think you know beef? Think again. Crowd Cow, the company transforming the meat industry and delivering small-batch craft meats to your door, today launched “beef tasting flights.” These “flights” allow conscious foodies and grillmasters alike to sample a wide variety of pasture-raised beef. From amazing steaks to the perfect burger, from Angus to Wagyu, from the Catskills to the San Juan Islands, these unique tasting flights are available nationwide on Crowd Cow’s website starting today.
Kicking off the summer barbecue season, these “flights of beef” arrive just in time for Memorial Day and make the perfect gift for food-loving parents this Father’s Day. Similar to a wine tasting, the flight is a curated beef tasting party-in-a-box, showcasing the variety of flavors beef has to offer. Each cut is traceable to a particular farm with its own unique story.
Flights start at $89. Customers can choose from a range of options:
Tasting Flight: Ribeyes and ground beef from three to four different farms.
Premium Tasting Flight: Like the Tasting Flight, but also including purebred Wagyu raised in America.
Burger Flight: Taste ground beef unlike any you can find in the store from a variety of farms, including purebred Wagyu raised in America. Perfect for a grilling party.
Premium Steak Flight: Try New York strip steaks and thick-cut ribeyes from multiple farms, including purebred Wagyu raised in America.
International Flight: Enjoy the Premium Steak Flight plus incredibly rare A5 Wagyu directly from a Japanese farm.
"At Crowd Cow, we think beef should be enjoyed like wine or beer — with an appreciation for all its local and specialized varieties and an understanding of how the source affects the taste,” says Joe Heitzeberg, chief executive officer and co-founder of Crowd Cow. "We’re excited about these new flights because they let our customers sample the range of flavors offered by small, independent farms, and maybe even discover their own favorite farm.”
Crowd Cow’s unique online marketplace lets customers order the exact cuts and quantities of craft meats -- including beef, chicken, and pork -- they want. The Crowd Cow team spends much of its time on the road, seeking out the very best and often under-the-radar farms that feature heritage breeds and rich flavors. Each cut of meat is pasture-raised and traceable to its exact farm of origin, giving quality-minded consumers access to great-tasting meat you just can’t find in stores.
Visit the “beef tasting flights” press page here for descriptions and photos of the flights.
The new product announcement comes on the heels of a new funding announcement released this week. The new round of series A funding is led by Madrona Venture Group, with participation from Ashton Kutcher (Sounds Ventures) and additional funding from existing investors, including NFL great Joe Montana (Liquid 2 Ventures).
About Crowd Cow
Crowd Cow is transforming the meat industry by offering small-batch craft meats from a large and growing network of independent farms, delivered straight to your doorstep. You get delicious meat, the farmer’s story, and real transparency to the exact source of what you’re eating. Founded in 2015 by startup veterans Ethan Lowry and Joe Heitzeberg, the unique ranch to table service lets consumers discover great-tasting meat that just isn’t available in stores. For more information, visit crowdcow.com.