“The steak I order most.”
✓Ethan invited you: $50 off applied to your first order.
A VIP invitation
Ethan saved
you a seat.
Welcome to Crowd Cow. These are the cuts I cook at home, chosen for where they come from, plus $50 toward your first order.
$50 offyour first order of $175 or more
Shop Ethan’s Picks
Applied automatically at checkout. New customers only.
From my table to yours
“Every great meal starts with provenance, the farm and the breed behind it. The best memories come from sharing an extraordinary meal. Cook from this page, open a good bottle and invite someone you love to the table.”
Ethan Lowry
Co-founder
- Farms we nameEvery cut tells you exactly which farm raised it.
- Delivered frozenPacked with dry ice and shipped straight to your door.
- Cooked here firstWe test everything in our own kitchens.
Co-founder picks
Ethan’s Picks
Favorites I keep coming back to, from A5 Wagyu to Alaskan halibut.
“Sweet, flaky halibut for a fast dinner.”
“Piedmontese: lean beef with Italian roots.”
“Maine lobster tails for a special night.”
Pasture Raised
Subscribable
$29.99
Poulet Rouge® Whole Heritage Chicken
“Roast it whole and carve at the table.”
Hokkaido Wagyu
Subscribable
$55.11
Japanese A5 Wagyu Petite Striploin Steak
“Slice it thin and pass it around.”
“Bone-in chops for a weeknight sear.”
“My go-to for burgers.”
“Hot cast iron, then rest ten minutes.”
“The salmon I keep reordering.”
Provenance and technique
Before you fire up the stove
The stories behind Copper River salmon and Japanese Wagyu, plus two cooking guides.
Origin: Alaska
The Copper River’s first salmon of the season
Meet Sena Sea, a Seattle fishing family three generations deep.
Read the story
Lean and Italian-bred
How to cook Piedmontese beef
It cooks up to 33% faster than typical beef, so pull it early.
Read the guide
Japanese vs. American
Myths and facts about Wagyu
Japan bans exporting Wagyu cattle and DNA. The beef still ships, in tight supply.
Read the story
Wild Alaskan
How to pan-fry halibut
Skin side down in hot olive oil, one flip, under 10 minutes.
Read the guide
How does the $50 work?
It’s applied automatically at checkout on your first order of $175 or more in products, before credits and taxes. Nothing to enter.
Who qualifies?
New Crowd Cow customers placing their first order. One offer per customer. Not valid on gift cards.
Do I need a membership?
No. Order what you like, once or as often as you like.
How does it arrive?
Packed frozen with dry ice and shipped directly to your door.
Offer valid on a first order of $175 or more in products, before credits and taxes. New customers only. Not valid on gift cards.